Plews Tyres Welcomes Hard Enduro Star Max Gerston to the Team!

We are beyond excited to announce that Max Gerston is officially joining Plews Tyres! As one of the most respected figures in the U.S. hard enduro scene, Max will be working with us to introduce our brand and products to the U.S. market, bringing world-class performance to the toughest terrain.

 

A Word from Our Founder, Josh Plews

“I’m absolutely honoured to be working with Max. He is a highly respected member of the U.S. hard enduro community and an incredible hard enduro rider. We wanted to partner with someone who can introduce our brand to the wider community, and we’re incredibly excited about what’s to come in the future—with lots of exciting plans ahead!”

 

Max Gerston on Joining Plews Tyres

“I am so stoked to be running Plews Tyres. I’m proud to represent a brand that is passionate about delivering high-quality performance at a price that makes sense. The Tough One Spec B gobbles up terrain and finds amazing traction, giving me the confidence I need to push my limits.”

Exclusive Distributor, Risk Racing, on the Partnership

James Burry, Owner of Risk Racing, our exclusive U.S. distributor, shared his excitement about the collaboration:

“We are thrilled to welcome Max to the Plews Tyres family. His expertise and passion perfectly embody the quality and performance of our tyres. We look forward to a strong and successful partnership that highlights what our products can achieve.”

Max, welcome to the Plews Tyres family! We are absolutely honoured to have you on board. Here’s to an exciting future ahead!

🏁🇺🇸🇬🇧 #MadeToWin #USHardEnduro #PlewsTyres